Strategy. Publicity. Visibility.
PR and communications services for entrepreneurs, executives, authors, speakers, creatives, actors, athletes, and experts looking to share their stories, build their reputations, and reach the audiences that matter.
Explore Services ↓Signal House offers three areas of PR and communications expertise: Strategy, Publicity, and Visibility.
Whether you’re developing a story, pursuing media coverage, building your professional profile, or looking to establish yourself as a recognized voice in your field, explore the services below to find the right fit for your goals.
Story development, messaging, positioning, and PR roadmaps.
02 — PublicityEarned media, journalist outreach, interview preparation, and media coordination.
03 — VisibilityExecutive positioning, thought leadership, op-eds, awards, and recognition.
Strategy.
Before you can effectively promote your work, you need to know what makes it worth talking about. Strategy services help you identify your strongest stories, clarify your messaging, establish your positioning, and determine how to communicate your value.
From an initial conversation to a comprehensive PR roadmap, these services provide the strategic foundation for your communications and visibility efforts.
Services & pricing
20–30 minutes
Not sure where to start? Let’s talk.
An introductory conversation for individuals who have a business, project, announcement, or idea and aren’t sure what kind of PR support they need. We’ll discuss what you’re working on, your goals, upcoming opportunities, and where public relations or communications might fit.
You’ll leave with a clearer understanding of your PR needs and recommended next steps.
This is an introductory conversation, not a formal strategy session or written deliverable.
60 minutes
You have an opportunity. Let’s figure out how to approach it.
A focused, one-on-one working session for individuals with a specific story, announcement, opportunity, or communications challenge they want to explore. Together, we’ll evaluate your goals, identify your strongest positioning, discuss potential PR opportunities, and determine the best way forward.
You’ll leave with a clearer understanding of your opportunity, strategic recommendations, and 3–5 actionable next steps.
Includes seven days of follow-up support for questions and clarification related to the session.
You have a story. Let’s turn it into a plan.
A foundational PR package for entrepreneurs, professionals, creatives, and individuals preparing to introduce a business, launch a project, promote an announcement, or build awareness around something new. We’ll work together to establish your story, clarify your messaging, identify potential story angles, and explore relevant media opportunities.
The package includes a 60-minute discovery and strategy session, story and narrative development, founder, individual, or project positioning, core messaging, three potential story angles, basic media opportunity research, PR recommendations, and a customized one-page PR action plan.
You’ll leave with a clear story, foundational messaging, and an actionable plan outlining potential PR opportunities and recommended next steps.
Includes 14 days of follow-up support for questions and clarification related to your deliverables.
You know there’s a story. Now let’s build the strategy behind it.
A comprehensive PR strategy for individuals who are ready to take a more intentional approach to their communications and visibility. Whether you’re an entrepreneur preparing for a launch, an author promoting a book, an athlete building your profile, a creative introducing a new project, or an expert looking to expand your reach, we’ll develop the strategic foundation for telling your story.
The package includes a 60–90 minute discovery session, story and narrative development, founder, individual, or project positioning, core messaging, 3–5 potential story angles, target audience identification, PR strategy and recommendations, recommended media opportunities, and a customized PR roadmap.
You’ll leave with a comprehensive PR roadmap outlining your story, positioning, key messages, potential media opportunities, and recommended communications strategy.
Includes 30 days of follow-up support for questions and clarification related to your deliverables.
Know your story. Know who should hear it.
For individuals who have a story worth sharing and want a more targeted understanding of where and how to pursue media opportunities. This package builds on Story + PR Strategy with additional research to identify relevant journalists, publications, and outlets aligned with your story and goals.
In addition to everything included in Story + PR Strategy, you’ll receive a targeted media list, relevant journalist and outlet research, recommended pitch angles, and outreach recommendations.
You’ll leave with a comprehensive PR roadmap and targeted media research to help guide your publicity efforts.
Includes 30 days of follow-up support for questions and clarification related to your deliverables.
Publicity.
Having a great story is one thing. Getting it in front of the right audiences is another.
Publicity services focus on generating awareness and earned media opportunities through strategic outreach, journalist relationships, interview preparation, and media coordination.
Whether you’re promoting a book, announcing a new venture, introducing a creative project, or sharing an important milestone, publicity helps connect your story with the people who should hear it.
Services & pricing
You have the story. Let’s get it out there.
A hands-on publicity engagement for individuals, businesses, and organizations ready to actively pursue earned media coverage. From developing the campaign approach to pitching relevant journalists and coordinating interviews, I’ll help bring your story to the media outlets and audiences that align with your goals.
Depending on your objectives, campaign scope, and timeline, services may include PR strategy and campaign planning, messaging development, press releases and media materials, targeted journalist and outlet research, personalized media pitching, journalist follow-up, interview preparation, media opportunity coordination, coverage tracking, and campaign reporting.
You’ll receive a professionally managed publicity campaign with targeted outreach, media follow-up, and coordination of interview opportunities where secured.
Campaigns are customized based on your goals, story, timeline, and level of support required. A proposal outlining the recommended scope, deliverables, and investment will be provided before work begins. Earned media coverage cannot be guaranteed.
Two-hour minimum booking ($200)
You have the interviews scheduled. I’ll help keep everything running smoothly.
Professional on-site support for events involving scheduled media interviews. This service is designed for event organizers, publicists, businesses, and individuals who need someone dedicated to managing interview logistics and coordination on-site.
I’ll serve as the point of contact for interview logistics, helping keep schedules organized, interviewees prepared, and media interactions running on time. Support includes managing scheduled interviews, coordinating interview times and locations, communicating logistical updates with media representatives and interviewees, managing transitions between interviews, and troubleshooting scheduling and coordination needs throughout the event.
You’ll have dedicated on-site support to help ensure scheduled media interviews stay organized and run smoothly.
This service is exclusively for interview management and coordination. It does not include media pitching, journalist outreach, securing interviews, or publicity campaign development. Interviews and media attendance must be arranged separately. A two-hour minimum booking is required. Additional hours are billed at $100/hour. Travel expenses, if applicable, will be discussed and agreed upon before booking. All on-site engagements are subject to availability and event location.
Visibility.
Visibility goes beyond traditional media coverage. It’s about establishing your reputation, communicating your expertise, and becoming recognized for the work you do and the perspective you bring.
These services focus on personal and professional positioning, thought leadership, and recognition opportunities that help you build credibility and expand your presence in your industry or field.
Services & pricing
Your work is your story. Let’s make sure people know who’s behind it.
Strategic positioning and communications support for entrepreneurs, founders, and executives looking to establish a stronger professional profile alongside their business or leadership work. We’ll develop the narrative, messaging, and positioning that communicate who you are, what you do, and the expertise you bring to your industry.
Support includes founder or executive story development, personal and professional positioning, professional bio development, key messaging, thought-leadership topic development, professional and media positioning, interview preparation, podcast and speaking opportunity research, and visibility recommendations.
You’ll leave with a clearer professional identity, a developed founder or executive narrative, foundational messaging, and recommendations for building your professional visibility.
Includes 30 days of follow-up support for questions and clarification related to your deliverables.
You have a perspective worth sharing. Let’s give it a platform.
For experts, executives, authors, speakers, and professionals who have a perspective worth sharing. Support includes identifying compelling topics, developing an editorial angle, organizing your key arguments, and drafting or refining an opinion piece or thought-leadership article that communicates your expertise and point of view.
Whether you’re looking to contribute to an industry conversation, establish yourself as an expert on a particular subject, or share a perspective on an issue that matters, we’ll develop content that reflects your voice and positions you as a knowledgeable contributor.
Publication submission and placement are separate considerations and are not guaranteed. Final project scope and pricing depend on research, writing requirements, deliverables, and timeline.
Your accomplishments deserve recognition. Let’s find the right opportunities.
For entrepreneurs, executives, athletes, creatives, and professionals looking to elevate their profiles through awards, honors, and industry recognition. Support includes researching relevant opportunities, identifying appropriate award categories, evaluating eligibility and submission requirements, developing compelling nomination narratives, and preparing supporting materials.
Whether you’re pursuing professional honors, industry awards, leadership recognition, or opportunities that highlight your contributions and accomplishments, we’ll identify opportunities aligned with your experience and goals.
Final pricing depends on the number of submissions, application requirements, research, and level of writing support required. Award selections and recognition cannot be guaranteed.
Ongoing PR & Communications
Starting at
$1,750/month
For when you need more than a one-time project.
Ongoing PR and communications support for entrepreneurs, executives, authors, creatives, athletes, and experts who want a consistent strategic partner to help manage their visibility and communications efforts.
Rather than approaching every announcement, media opportunity, or communications challenge as a separate project, ongoing engagements provide continued guidance and support aligned with your professional goals.
Depending on your needs, ongoing support may include monthly strategy and planning sessions, PR counsel, messaging and copywriting support, media opportunity identification, founder and executive positioning, announcement and publicity strategy, personalized media pitching, journalist follow-up, interview preparation and coordination, thought leadership development, event communications, and ongoing communications recommendations.
You’ll have a consistent communications partner who understands your goals, helps you navigate opportunities, and supports your ongoing PR and visibility efforts.
Engagement terms
Ongoing engagements begin at $1,750 per month and require an initial three-month commitment. Monthly payments are made in advance. Following the initial term, engagements continue month-to-month with 30 days’ written notice. Scope, deliverables, and capacity are established in an individualized agreement.
To get started, email hello@signalhousecomms.com.
Guide
Not every PR need requires the same level of support. If you’re unsure where to begin, use this guide to identify the service that best aligns with your goals.
Policies & engagement details
All prices listed are starting rates. Final pricing may vary depending on project complexity, deliverables, timeline, and level of support required. Customized proposals are available for projects requiring additional or specialized services.
Written deliverables include up to two rounds of revisions. A revision round consists of one consolidated set of client feedback and requested edits. Additional revisions or requests outside the original project scope may require an additional fee.
Project-based strategy services include a limited follow-up period for questions and clarification related to the original deliverables.
Follow-up support does not include additional consulting sessions, new deliverables, or ongoing implementation unless separately agreed upon.
On-site event media support requires a two-hour minimum booking at $100/hour. Additional hours are billed at the same hourly rate. Travel expenses, if applicable, will be discussed and agreed upon before booking.
Ongoing PR & Communications engagements require an initial three-month commitment, with monthly payments beginning at $1,750. Following the initial term, engagements may continue month-to-month with 30 days’ written notice.
Earned media coverage, award selections, publication placements, and other third-party recognition cannot be guaranteed. All publicity and recognition efforts are approached strategically and professionally.
Ready to get started?
Whether you need strategic direction, a publicity campaign, or support building your professional visibility, let’s talk about your goals and determine the best next step.
Work With Us →Strategy.
Publicity.
Visibility.
Good work deserves to be seen.